The Best Way To Grow A Small Business
People starting a small business are told that they need to be passionate about what they do and be willing to work hard to succeed. be willing to work long hours... That's 50% true but at what point to small business owners decide enough is enough? To be successful means to be willing to accomplish your goal no matter what.
You need to look around at your competition and other small businesses not related to yours and take notes. You should note what seems to be working well, what doesn't work well and how they can improve. Answer those questions and consistently follow your answers to those questions and you will have the other 50% you need to be successful. Certainly a little start up cash doesn't hurt either.
How many times will you walk by a store that has new businesses it every other year? The worst thing is when they are basically the same business that already failed. You must be passionate about what you do because when the hard work starts to defeat you its the passion that will continue to drive you to succeed. You need to continue to think outside the box and don't fall into the trap of comparing your business with others around you. When you change what your doing because your scared and it seems safer to do what everyone in that industry or area are doing is when you fail. That's when you loose your passion which leads to not working as hard. That leads to you looking for ways to exit your dream of owning a small business.
The photos above were taken in April 2018. There are actually two dumpsters but only the dumpster for recycling is shown. These are large condo complexes that have two more dumpster locations for trash and resoling. Those dumpsters are clean and half empty most of the week. Many people (not all) decide that its not there problem to pick the trash up and or take a short walk to an adjacent dumpster that's half empty to throw their own trash and recycling away. If "these" people don't care why should I? And so because of that mentality I have a job.
Part of my job is to sweep and rake the dumpster areas so they are clean and presentable. The other part is to vacuum the common areas and clean the windows in all the condo buildings each week.
This condo complex tries to keep condo dues as low as possible and the above photo shows how these owners feel about the savings... If the association pays for one more trash removal day a week the cost would be extraordinary. That would mean an increase in monthly condo dues. I go the extra mile and move the trash to the open dumpsters and then go back and sweep. Many would leave this. Landscapers for example open the gate to these dumpsters and then close them. I have literally seen them do it. My ability and willingness to do something out of the scope of my work keeps the association happy because dues can continue to stay put because the need for one more trash pick a week isn't needed.
I have been successful because not only do I do what is asked of me but I am always willing to do something more. I am always looking for a way to stand out and be more than a cleaner. That is what drives me and that is why I have been successful.